Autism is a developmental disorder that appears in children in the first 3 years of life. Affecting the brain’s normal development of social and communication skills, most parents of autistic children suspect that something is wrong by the time the child is 18 months old. It is estimated that 1 in every 110 children is diagnosed with autism, making it more common than childhood cancer, juvenile diabetes and pediatric AIDS combined. An estimated 1.5 million individuals in the U.S. and tens of millions worldwide are affected, with the prevalence of autism increasing at an annual rate of 15 percent. Although early behavioral or cognitive intervention can help autistic children gain self-care, social, and communication skills, there is no known cure, leaving many children afflicted with autism unable to live independently after reaching adulthood. Unfortunately, the cause of autism is still unknown. That is why Big Heart Baby is donating 50% of profits from sales of our Blue Onesies to help fund global biomedical research into the causes, prevention, treatments, and cure for autism; to help raise public awareness about autism and its effects on individuals, families, and society; and to assist and bring hope to all who deal with the hardships of this disorder.

Children’s Cancer

Although childhood cancers are rare, they are still the leading cause of death by disease in children. The most common types of children’s cancer are Leukemia (bone marrow and blood cell producing tissue cancers), Cancers of the Central Nervous System (brain tumors and neuroblastoma), Sarcomas (bone and soft tissue cancers), Lymphoma (lymph tissue cancers, including Hodgkin disease), Liver Cancers, Kidney Cancers, Retinoblastoma (cancer of the eye), and Germ Cell Tumors.  About 1 in every 300 children will develop cancer before the age of 20. Approximately 12,400 children are diagnosed with cancer each year, resulting in 2500 deaths in the United States alone, while the current 270,000 childhood cancer survivors are at a heightened risk for secondary cancers and other health risks later in life. Fortunately, since the mid-1950s, cooperative research has improved the survival rates for childhood cancer from less than 10% to almost 80% overall. However, the modern definition of “cure” for children goes far beyond achieving disappearance of the evidences of cancer. It now includes the goals of psychosocial, educational, and occupational reintegration of the child into a successful life. That is why Big Heart Baby is donating 50% of profits from sales of our Pink Onesies towards the fight against children’s cancer.

Child Hunger

Child hunger kills nearly 16,000 children every day worldwide. That is, on average, one child every 5 seconds. Hunger and undernutrition are recognized as the major underlying causes in over half of all deaths from infectious diseases among children under five years of age. There are 146 million undernourished children younger than five years of age living in developing countries. The common perception is that hunger is only a problem in the third world. However, child hunger is prevalent in even the most affluent nations. In the United States, nearly 17 million children live in households without enough food to eat. Research indicates that even mild undernutrition experienced by young children during critical periods of growth impacts the behavior of children, their school performance, and their overall cognitive development. In addition, in many cases children will skip school in order to work or beg for food. Child hunger is a very serious problem that affects society as a whole. Scientific evidence suggests that hungry children are less likely to become productive citizens. That is why 50% of all profits from sales of our orange onesies go towards ending child hunger.

Juvenile Diabetes

Type 1 diabetes, also known as Juvenile diabetes, is an autoimmune disease in which the body’s immune system attacks and destroys the insulin-producing cells of the pancreas. Without insulin, an individual’s system is unable to efficiently process glucose, creating multiple health problems. While its causes are not yet entirely understood, scientists believe that both genetic factors and environmental triggers are involved. Juvenile diabetes usually strikes children, adolescents, and young adults. Each year, more than 15,000 children – 40 per day – are diagnosed with type 1 diabetes in the U.S. alone, and it is estimated that as many as three million Americans are affected. On average, the current life expectancy of a child with juvenile diabetes is shortened by 7-10 years. Ongoing research and clinical trials have yet to find a cure. Until that happens, treatment of the disease requires a constant and lifelong administration of insulin and blood sugar level monitoring. If left undiagnosed and untreated, juvenile diabetes is fatal, and this is a critical issue, especially in economically deprived areas of the world. Big Heart Baby is donating 50% of profits from sales of our White Onesies to fund research towards finding a cure for juvenile diabetes.

Pediatric AIDS

AIDS, or Acquired Immune Deficiency Syndrome, is a disease that attacks the human immune system and is caused by the Human Immunodeficiency Virus (HIV). HIV/AIDS is primarily transmitted through sexual contact or the use of contaminated hypodermic needles. However, often overlooked are the large numbers of infected children, most of whom contract the disease from their mothers during childbirth or through breastfeeding. Despite recent improvements in access to antiretroviral treatment and care in many regions of the world, over 2 million people died from AIDS or related conditions in 2007, including an estimated 330,000 children under the age of 15. Globally, there were an estimated 2.5 million children living with HIV in 2007, and an estimated 420,000 children were newly infected in 2007. HIV/AIDS is truly a global pandemic that is especially unfortunate for children because the disease progresses much more quickly in children than in adults. Although significant progress has been made, more funding is needed in the areas of research, education/prevention, and treatment. That is why 50% of all profits from sales of our red onesies will be donated to charities helping the fight against Pediatric AIDS.